“If the product is good and meets consumer needs than advertising is unnecessary. To what extent do you agree?”
Sample Answer:
In today’s competitive market, the quality of a product is undoubtedly crucial in meeting consumer needs. However, in my opinion, advertising remains a necessary tool to ensure that the product reaches its target audience and stays competitive in the market.
Firstly, while a good product may meet the needs of consumers, it is important to consider the sheer volume of products available in the market. Without advertising, the product may get lost among its competitors, no matter how good it is. Advertising allows the product to stand out, reach potential consumers, and communicate its unique selling points.
Furthermore, advertising plays a crucial role in creating brand awareness and establishing a brand identity. Even if a product is of high quality, consumers may not be aware of its existence without effective advertising. Brand recognition and recall are essential in influencing consumer purchasing decisions, and advertising is the primary means of achieving this.
Moreover, advertising can also be used to educate consumers about the features and benefits of a product. Even if a product meets consumer needs, consumers may not be aware of its specific advantages without advertising. By highlighting these benefits, advertising can create a stronger desire for the product and ultimately drive sales.
In conclusion, while a good product is essential in meeting consumer needs, advertising remains a necessary tool to ensure that the product reaches its target audience, stands out among competitors, and communicates its unique selling points. Therefore, I believe that advertising is still important, even if the product is of high quality.
